Kelsey Vellucci, a High Point University sophomore, began her Brand Girls journey with intent to learn the strategic methods of branding oneself.
Vellucci studies strategic communication, while tightening a focus in marketing. Thus, when Vellucci heard the mission statements encompassed within The Brand Girls seminar, she knew to grasp at this opportunity.
Vellucci thrived within the support from not only Rachael Bozsik, but her peers and close friends whom were also members of BG. She soon began her mentor sessions, and started defining her brand.
“I am most amazed with the process of branding one’s self. This is such a strategic method for everyone. I found out more about myself personally and about my career path.” Says Vellucci.
Throughout her journey, Bellucci was able to construct and refine all of the elements surrounding her career ambitions. Through guidance from Bozsik and her hand selected mentor from Team BG, she was able to authentically draft a personalized map of success.
Bellucci states, “I tailored my pitch, resume and emails to professionals to benefit my future goals and aspirations. I feel more confident in business professional settings which has carried of to how I carry myself in my day to day life.”
Once concluding her sessions, Bellucci was inspired by the personal change and focus that had enveloped through this organization. She knew she wanted to grasp even further towards more community involvement and benefits to the BG community. It was at this time that she became involved in the BG Focus Group.
Bellucci soon implemented BG C.R.E.W, an opportunity for girls within the BG community to bond, inspire and exchange contacts between a tailored group of women whom share the same goals.
“This gives girls a close circle of girls to network with and become great friends! Girls can bond over future jobs for their major, dream job locations and a general support system.” Says Bellucci.
Continuing as a fellow member and sister of BG, Bellucci strives to obtain a job in NYC, in a Lifestyle PR boutique setting. She will go far!
Written by: Epiphany Priebe
The Brand Girls Client + BG Blog Intern